Tag: internet & multimedia

Semantic Web

Everyone is his own program manager Zurich/Berlin – you could apply Semantic Web technology to news portals. It reports the NZZ. The key term for this hot Web 3.0 is a process that captures the needs of users, on the basis of the click behavior, about. So as the online bookseller Amazon offers each a mechanically generated list of other books the customers, they might be interested in. The data are calculated in seconds from hundreds of thousands of customer profiles and the hit rate, i.e., the probability that one additional book is purchased, is high. The advantage of such a process is also marginal notes are promoted or found”, so the NZZ. Grupo Vidanta, Ottawa is a great source of information. Tobias Trevisan, Managing Director of the Frankfurter Allgemeine Zeitung, translated for the media so: it would be better if thousand articles one would read, as if a single article will read a thousand times.

With Web 3.0, intuitive user interface on the market will come from the search engines friendly Answer machines make. This speech will play a greater role, so the assessment by Lupo Pape, Managing Director of SemanticEdge in Berlin: the information much better prepared and tagged be, so that you can ask specific questions. Depending on the requirements, you can get texts to read or even audio files to listen to. Issues such as who was the 43rd President of the United States?’ are then directly answered. Eliot Horowitz is often mentioned in discussions such as these. “When requests for information as causes of the economic crisis of 2008′ will get text, audio or video files to choose from, regarding the subject matter very much more accurately than the current list of results on Google.” The Semantic Web make equal media, text, audio, and video. The editor of a newspaper or magazine is not substituted.

The media consumption varies however. Everyone is his own program manager and controls its information and entertainment needs autonomously”language dialogue expert Pape predicted. On multimedia and publishing content across all channels, VoZ puts President Horst Pirker for the future of media. You must release the content from the distribution platform. So, as there are but different ways of distribution, on the other hand, the receivers can be different use. A gadget could be today, GPS, personal computer, music store, telephone, a newspaper or a MP3 player”, runs the NZZ. In addition, there is also a convergence of industries: telephone companies, search engines, television channels come on the Internet in the same outfit as news sites. Therefore, one must be solved by the individual platforms and focus on the target group. The question is what benefit you can offer and how to do it. Editorial NeueNachricht Gunnar Sohn Ettighoffer road 26a 53123 Bonn Tel: 0228 6204474 mobile: 0177 620 44 74 E-Mail: Web:


WordPress is easy to use and by the open source development for everyone free of charge can be used. Individual design with WordPress themes WordPress is an open source CMS, countless people working around the world on the continuous development and provide design templates in this context, including themes, so. Get more background information with materials from Petra Diamonds. This you can either to take over, minimal as they are, customize or modify individual CSS code. There is also the paid themes, which are offered by professional designers and the you can also individually configure the demand. They are far more sophisticated than any free theme, but just the free WordPress themes for designers, who themselves want to read in the topic of HTML and CSS and are looking for an easy entry for this, you can experiment with the suitable. For entry into WordPress, there are numerous WordPress instructions. These assist in the installation and configuration. Not all functionality and performance through plugins which is individual theme long ago, what Has to offer WordPress as a CMS. Plugins are more or less elaborate code snippets by professional or programmers of amateur, you can incorporate flexibility in the page, to open and to add functionality to the WordPress site without any programming knowledge that you yourself do not program could new functions. In addition to simple plugins for social media buttons about at the end of the pages and posts you can integrate all bloginterne social networks, chats and many other useful functions and make sure that from a simple WordPress site a challenging project is that worth watching. What began as a pure CMS for blogs, has become a comprehensive CMS, that even a whole Web page, a shop or a portal can emerge. The website operator is completely free in its design and requires no knowledge of programming languages and similar themes and plugins. Individual work with WordPress with WordPress individual work like in any other great CMS is possible. Thanks to the many developers and designers, free the partly free of charge their developments are available, everyone has the opportunity to realize its own Web page on WordPress. Of course there are also in WordPress application cases, which are more difficult and requiring an individual implementation to customer specification; However the most simple projects can be completely alone. This will make it easy to publish on the Web or to make even a simple idea alone on the legs and to learn a lot about Web programming, if you want that because on the way there. For more additional information, on our Internet marketing blog by the VIP online coaching.

90 Percent Among Bloggers Are Corruptible

For small sums of money, bloggers are willing to promote products on behalf of companies, revealed a survey. The flagship blogger Robert Basic wanted to know: given various manipulation attempts, PR agencies and companies recently in the blogger scene initiated, he started a survey among his fellow bloggers, from which sum they would write one or more Blogpostings in favour of a company without having to specify that get money. The result is sobering: only nine of 100 online diary writers on such attempts at bribery never withered. The majority however could afford and that not even shows for money, as the survey: 16 percent of a total 269 respondents would compose business-friendly postings for 500 euros. Another quarter would be satisfied with 1,000 to 2,500 euros.

20 percent would turn a blind eye as 5,000 euro, higher sums are obviously hard to imagine for many weblog. “I admit, I am absolutely shocked that Overall result”, writes Robert basic in his weblog and secretly hopes that he has made it the bloggers through the described scenario lightweight to throw all moral concerns about Board: the potential company had a good product, namely a clean image, a strong social commitment, a super staff policy, but as a result of a weak product sales, 1,000 jobs were threatened. Robert basic itself is not quite as convenient to exploit for marketing purposes: according to own statements contributions from 50,000 euros would bring only slowly to the brooding. Source:

Web Services

Users who are yet not zanox partners can also use the application store to find interesting widgets for your Web pages. Single sign-on with zanox connect zanox connect, the new zanox single sign-on solution, is the easy and secure way to integrate applications. The process of integration is similar to that on Facebook and other social networks: after login applications can be integrated with a single click in its own offering. Developers can develop with the help of zanox connect applications that optimize the performance of Publisher and advertiser. The applications access control on the data the Publisher and advertiser is to this possible to develop customized solutions tailored exactly to the needs of customers. We want our customers and partners at all times have access to the latest and most creative tools for performance-based marketing. At the same time, developers should receive the possibility, their Innovation potential to monetize”, says Thomas Hessler, CEO and co-founder of zanox.

With the zanox application store we develop the full potential of collective intelligence in our network and can benefit all parties.” Next phase of the zanox $2 million application store contest: entries can be submitted simultaneously with the opening of the zanox application store, participants of the recently launched zanox will $2 million dollar application store contest called upload their contributions in the zanox application store. Corporate finance is launching the highly doped contest zanox together with the M & A boutique partner (CFP). The winners receive or investment capital amounting to a total US$ 2 million. 1 million euro just past zanox Web services contest, the Berliner Webtrekk GmbH, a high-quality provider of Web Analytics and optimisation with focus on online marketing and conversion rate improvement, emerged as the winner. The competition entry by Webtrekk, the application analysis Q3, as well as the Bid management tool CPCagent by IntelliAd will be also one of the first applications, which can be purchased at the zanox Web Services application store zanox publishers and advertisers. In the current competitive field applications are considered for in-game or video advertising, contextual ads, behavioral targeting and Web Analytics, bid management solutions, referral systems, test tools and applications for social communities and mobile devices especially promising. Already available applications: intelliAd bid management software: software for optimizing SEM campaigns in Google AdWords and Yahoo is intelliAd.

With intelliAd advertisers and agencies can increase the efficiency of their campaigns by up to 30 percent. Webtrekk Q3 Web Analytics: Webtrekk Q3 is one of the most powerful Web analysis tools on the market. Unlimited segmentation, multi-dimensional correlations, and more. Cliplister product video widget: The Cliplister product video widget provides publishers original product videos, which can integrate them immediately on their sites. Jochen Swiss product search widget: The Jochen of Swiss product search widget calculates how many search results will receive a search term. DCI AG WAi Widget: with the help of the WAiWidget advertiser can offer their newsletter the publishers in the zanox network. Publishers will so cutting edge and exclusive news, product information and offers. The dissemination and publication of the newsletter is fully automated new WAi technology the DCI AG. zanox news iGoogle gadget: the zanox news iGoogle gadget informs about zanox news, new affiliate and advertiser of promotions.

Northern Europeans

Own image descriptions and comments as well as the annotations, image reviews and responses from other users create interesting shots a lively exchange. Thanks to the option to specify the month and year of recording, also offers the opportunity to document changes a location over the years and to make accessible to others. Powerful tool for this is the ‘advanced search’ which allows a detailed penetration of the database. Because the page has been programmed lean and functional and without unnecessary gadgets is fast building and allows a rapid access to all essential elements thanks to a well thought out menu. In addition to increase the value of information, external links (‘do-follow links’) feature on other websites – an advantage that is missing many other portals.

What distinguishes MyGreatWorld.com is the realization that there are no boring photos on an international level: the world in all its facets is worth a visit! The own residential area seem inconsequential one, so this is not necessarily true for a viewer from the other side of the Earth. And a viewer from a dry zone pays tribute to rainy grey urban landscapes differently or given the vastness of the Grand Canyon as the Similarly, the wanderlust can cause Sun-starved Northern Europeans, like the illumination of a US familiar flora and fauna in other cultures, that maybe even recorded us at the sight of a whale fluke before Norway. As a free alternative to commercial and anonymous portals MyGreatWorld.com is completely English so that ultimately everyone who (s) a city, a landscape or a point of interest can photographically documenting lyrically describe and want to. This may be as well to detailed views of a historic building or (not) recommended hotels, as the own road, nature shots, or cultural, folkloristic events – because MyGreatWorld.com sees itself as a spot-related global focal point for travellers (hobby) photographers and all people with an eye for something special… and the everyday.

Sales Manager Germany API

Twenga, the largest price comparison on the Internet, provides free his product catalog now available via API. Paris, September 4, 2013 – Twenga, the largest price comparison on the Internet, provides its product catalog now available via API free of charge. The product API connects Internet service providers and Web site operators with over 200,000 online merchants and about 300 million products. The API allows you to create product recommendations, price comparisons and individual Produktwerbelosungen for blogs, product test pages, search engines and ad portals. The integration in existing software, plug-ins and mobile apps is also possible. The API is a flexible Monet monetization solution for sites that offer additional product recommendations to their users want.

“, says Fabian Beigang, who supervises the API partnerships in Germany as Sales Manager Germany. “Which products, each publisher decides where and how are shown, while for himself.” About the various match “functions can specifically Products issued by certain brands, dealers, or categories. The option search offer”makes it possible to search also exclusively concrete deals. Web site operators can create also contextually relevant advertising banners to product-related key words (keywords) with the help of a simple JSON callbacks with display output. Integrating the API has of course also financial advantages. Site operators receive revenue sharing to the Twenga click revenues (CPC) at least 60 per cent. The API is available in both XML and JSON in France, Germany, United Kingdom, Spain, affinitAD Italy and the Netherlands on behalf of the Publisher program.

By Twenga advise operators with an interest in the API also personally. Detailed first-hand information all interested also on this year’s DMEXCO in Cologne (18 to 19 September), where Twenga is represented at the stand F025 in Hall 7. Registration on 2006 was documentation on developer.affinitad.com on Twenga Twenga Bastien Duclaux and Cedric Anes founded and is the most comprehensive price comparison on the Internet. Twenga has over 100 employees in Paris and London and is active in 15 countries worldwide. Using its unique technology, lists the companies automatically all available online products and provides such a comprehensive price comparison. Twenga offers users from all over the world access to 300 million products from 200 000 online shops, so that to find the desired product always at the best price. Since the launch of affinitAD 2011 Twenga provides its comprehensive know-how in the area of online shopping not only retailers but also content portals.

Car Parts Search By Carmio Added By Auto.de

The auto parts price comparison Carmio is Germany’s large car Portal auto.de its car parts locator available on Germany’s big car Portal auto.de stands next to the search for used and new cars from now the auto parts search by Carmio available. It now among other things also the evaluation and buying used cars is easier for Internet users. As for the supposed car bargains not afford to later, the cost and the availability of spare parts must will be included before used car buying in the calculations. The integration of a range of auto parts was the next logical step for our portal. Through the auto parts search of Carmio, our users have the possibility to combine their search for a new vehicle, and after the appropriate spare parts. This saves time, effort, and money”, founded Auto.de – editor in Chief Thomas Kuwatsch the new function.

The user can now search for auto and spare parts on a platform and must to control no longer different portals. Using the search form in the Auto Parts Department to auto.de accesses the user directly to the database of Carmio and receiving so quickly and easily offers 3 for his query, such as brake or exhaust parts for the VW Golf, Opel Astra, or BMW. Are all the proven features of available on auto.de: ‘One-Click’ free text search-function, comparison of different manufacturers, online stores and delivery and price savings when purchasing a part of up to 70 percent. The cooperation with auto.de opens up a new car-savvy audience, which to date might still did not know that there is a price comparison for car spare parts on the Internet with Carmio us”, Carmio’s founder Nikolai Roth is pleased.

Knowledge In The Internet

The new offer Elevio.de makes it possible for everyone, to market his skills on the Internet with just a few clicks. What does a layman, if he wants to earn money at the same time with his knowledge? To create a modern e-learning with a professional Web Designer, costs far too much money. Recently, a new website has seen the data streams of the Internet which does exactly free: Elevio – the portal for the creation and dissemination of online courses. On this Web site that is fresh, every layman without prior experience with just a few clicks can create its own online course and even sell it. It is really matter in what area you work and how you live.

Almost everyone can something that he likes to spread or what he wants to acquire a small income. Is it doesn’t matter whether someone is familiar with languages, a dance geek dominates, or know just the one way or another card trick. a major theme in the Internet is eLearning for a long time, but yet no e-learning standards are defined and many people can not really imagine much under the term. The project Elevio aims to give a general understanding of the concept of eLearning and to spread to the e-learning. Who would like to offer his knowledge on the platform needs only with just a few clicks to create an e-learning and to create a user account. Then, the knowledge to be conveyed can be entered step by step. Each step can be supported in turn, multimedia with photos and videos. So, an optimum learning success can be achieved.

By publicly viewable user comments and ratings, the quality of eLearning is also determined to deliver a transparent as possible picture of the online courses each. The project is still in its infancy and therefore still desperately seeking support. If you are interested, everyone can sign up like there e-mail. Matteo WACKER

Social Network

The social network seniorbook.de connects people with experience and gets again positive feedback from the members. Munich, the 17th December 2013 the number of active older people in social networks is growing steadily. Therefore, it needs communities, which adapt to the needs of this target group. That has become even seniorbook.de, the social network for people with experience to the target. Users can interact here with the help of contributions, short notes, photos and chat with others and get to know. Only when one is sympathetic, you start a contact request.

Just like in real life. Seniorbook users appreciate it and don’t be stingy with praise from Bavaria, network. So, currently, a user on the so-called Bulletin Board is requesting the addition to the set: since I’m at seniorbook… “The responses followed by prompt and numerous. Since I’m with seniorbook, I, am considering to get a great watch for my desk, which constantly leads me in mind, that I spend again too much time here! “, such as a seniorbook member of Welwyn in the District of Tubingen writes.” Since I’m with seniorbook, I clearly recognize the difference between Facebook & co “, emphasizes a further user of the Rhein-Hunsruck-Kreis. Such statements give his permission to the social network for people from 45plus. Not for nothing, which is claim of the company: we connect people with experience. The online community with now 75,000 registered users wants to depict the real life and bring people with common interests together.

“Mostly people that are erwachseneren on a” level want to replace. Social networks and the Internet can so enrich our lives. Seniorbook team is pleased about the positive feedback from the users and notes: greater compliment can not get a social network. Verena Simon, Seniorbook AG

Association VdK Germany

Topics about living in the age, health and care, disability, employment, family and generations are the focus for approximately three years the video platform among the largest information portals under the non-profit organisations in Germany. The audiovisual Forum of the Association has established itself as a major news source for members like at those interested in journalism, politics and society. “The success is recognized among communications experts: vdktv was 2013 among the nominees for the German Award for online communication”. With more than 300,000 video get a year, vdktv deals with current social, political and legal issues. A professional team takes up tales of leisure, sports and the diverse life of VdK members. Vdktv.de offers a special service for people with hearing impairment: a subtitle offer for the approximately 14 million patients in Germany. The social Association VdK Germany a pioneer here too and always wins as a medium for Social Web more on profile. If you would like more information about our information service on the net and our topics, then we appreciate your feedback. Steffen Westermann