Tag: Internet Marketing

Internet Resources

There are many ways to promote a project. There are methods of promotion are black, and are white. It is worth a closer look at the illegal (black) website promotion. Black methods of promotion are simply created for the web studios mushrooming projects polluting the Internet, confusing the user inadvertently caught in them. Using these methods of promotion to no good will not.

Indeed, such works are not honest webmasters will move very quickly, but not for long. After a short time such online resources are likely to be banned by search engines. For black methods of promotion and advancement of sites include: 1) Use Doorway – pages, redirect the user to another more frequented resource. Search engine spiders to index the page and are redirected to another location, and the page is rated as popular. After the page will be indexed, webmasters will replace the doorway to a normal page, but search engines often detect such fraud and penalize the site owner.

2) Cloaking – the mask. A more advanced and sophisticated the previous method. Changes identified by the ip-address of buyers and the search engine robots. Users are brought to the site, easily readable and well executed, very comfortable. And robots – on page score keywords. However, this method is very complicated, its creator must have the highest skills of programming and optimizing pages. 3) Use a clear text that is not by users, but notice the robots. Also used transparent image. All this leads, ultimately, to the ban. 4) The use of so-called link spam. This is when the link exchange occurs between the resources mismatched subjects. Is there any desire from the user not interesting to visit his site? 5) Create a site specifically for robots, stuffed with keywords. When such a site will rise to the top, its contents are changed so that the user was interested in him attend. A need is Internet sites, stuffed with keys, unreadable, do not carry in itself useful information. 6) Website of the satellite (assistants, companions), promoting a primary site. Satellites also are not useful information, they just clutter the Internet. This is the most basic ways of promotion of black sites. But there are many more. It is important to understand that these methods except the inconvenience to do anything more can not. Internet sites have to scrape by, created exclusively for the promotion. And most importantly – never do it yourself!

Competitions

Today, the Internet, particularly among bloggers, has become a popular holding various competitions, which play a very important role in promoting the site as a whole, and lifting particles in particular. Why contests? Contests are held to attract the interest of users and Web resource is people, not casual visitors, causing observed increase in attendance and ranking site on the Internet. As it work? Typically, such contests are as follows: The organizer announces a competition, pre-prepared competition rules and plugging in all kinds of sponsors. Then there is an advertising company in case forums, social networks, blogs, web sites, that is involved in the potential participants and the competition starts. A good example of the contest, which was attended by a huge number of bloggers Runet: BestMasteriZatsiya rule in such contests one – is to write articles or reviews, or any story that is thematically connected with the site organizer, and a requirement for participation is a link to a site that is organized this call. This is the link and it is a tool that will increase the thematic index of citing your site on the Internet. Attract sponsors and it is not difficult, but necessary that your web resource was any number of regular users, or a stable number of visitors, as well as your partners need some motivation to participate in such an event. Accordingly, the more people visits your site, the more wealthy sponsors, you can connect to a competition. But it just is not a prerequisite. How do their prizes, without the involvement of partners, if your site (blog) is not received the required number of users, you can learn from the article: A good contest – 100% way to raise the particles.